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In 2017, 87% of Americans - from "boomers" to "Gen Z" (10-23 y/o's) - carried a smartphone. For a year before that, more than 60% of "near me" searches happened on smartphones.
Doesn't it make sense to
For retailers, service business, restaurants & bars, any brick & mortar and online businesses.
For restaurants, retailers & and service businesses, including mobile businesses, like taxis & limos.
“Tactically deployed”, video lets search engines work for you, telling the public there’s video on your site.